Print Media- The Big Issue

The Big Issue is a street newspaper and is a right wing newspaper. 

Objectives are

‘Vendor-centric’ – our charity work is led by the hopes and aspirations of Big Issue vendors

‘Inclusive’ – social and financial inclusion at the heart of our philosophy

‘Non-judgmental’ – we work with anyone who is prepared to engage with self-help.

• somewhere meaningful to call home
• access to a doctor and equality of access to health care opportunities
• the essential support that is needed to overcome addictions
• direct help with business skills to maximize independent earnings
• the crucial personal identification that opens so many doors
• access to additional financial support and secure saving opportunities
• the opportunity to re-connect with family members and loved one

• The Big Issue Foundation is a financially independent charity. We believe in a ‘hand up and not a hand out’ and recognise that earning an income is a key step in a person’s journey towards stability and a better life. Achieving something for yourself is 100% more empowering than having it done for you. The Big Issue offers the incentive of earning an income; it means that we engage with a number of individuals who are not seen by other services or projects.

Right wing beliefs value tradition, they are about equity, survival of the fittest, and they believe in economic freedom.
Left wing beliefs are usually progressive in nature, they look to the future, aim to support those who cannot support themselves, are idealist and believe in equality.

'Benefits made me 23 stone'
'Draw a red line on immigration now or else'

The Big issue is right wing because being cause it is helping them to progress in their life. The Big Issue was set up to lift people into work and reduce the chance of people in need ever to resort to wrong doing. By giving people a hand-up rather than a hand-out it is providing a real and ongoing cost saving for the taxpayer.

Intertextuality- refers to the way aspects of a particular media product relate to another and thus accrue additional significance.

Connotation- cultural/underlining meaning, what it symbolises

The semantic code- points to any element in a text that suggests a particular, often additional meaning by way of connotation which the story suggests.

Mise-en-scène- everything that appears before the camera and its arrangement—composition, sets, props, actors, costumes, and lighting

Serif font- traditional, with extra flick

Sans serif- modern, no flick 

Anchorage - Fixing of meaning e.g. the copy text anchors (i.e. fixes to one spot) the meaning of an image

Banners – Typically found at the top or bottom of a print media text.

Broadsheet - Large format newspapers that report news in depth, often with a serious tone and higher level language. News is dominated by national and international events, politics, business, with less emphasis on celebrities and gossip. Examples: The Independent, The Guardian, The Times, The Telegraph

Byline - A journalist's name at the beginning of a story.

Captions – Text below an image that describes the image or informs the audience who took the image.

Copy - Main text of a story.

Coverlines – Captions on a magazine front cover

Emotive Language – the use of language to generate specific emotional reactions in the target audience

Headlines – The text highlighting the main story being given priority by the producers of the print media text. Often designed to be eye-catching.

Inverted pyramid structure - Newspaper stories start with the main events. Then they give more details and eyewitness comments in short paragraphs. The paragraphs at the end of the story are less important than those at the beginning. This allows sub-editors to shorten stories by cutting paragraphs from the end.

Layout – How the print media text has been designed and formatted.

Masthead - The top section of a newspaper which gives the paper’s title, price and date

Sans Serif font – Font type which does not have lines perpendicular to the ends of letters e.g. Comic Sans – often seen as more contemporary. Think of Apple’s advertising.

Serif font – Font type which does have lines perpendicular to the ends of letters e.g. Times New Roman – generally seen as more traditional or higher class.

Splash – The front page story

Sub-headings – Smaller, typically one line headlines for other stories.

Tabloid - Smaller newspapers aimed at a large audience. News is reported in less depth and emphasises human interest stories. The language level is lower, paragraphs and stories shorter, with more use of images. Content often includes more celebrities, media news and gossip. Examples: The Sun, The Mail, The Mirror, The Express

Text to image ratio – This involves considering how weighted the print media text is with regards to text and image – you need to ask yourself why the ratio exists.

Typography – The collective term when considering elements of print media relating to the style of the text such as the font, colour, serif, sans serif etc. 

Direct mode of address- The model looks directly at the audience, or the writing speaks to ‘you’.

 Indirect mode of address- The model looks away, or the writing refers to ‘people’ or ‘the public’.

 Formal mode of address- Using formal phrasing and terminology.

 Informal mode of address- Using more conversational language and slang.

Analyse

Direct mode of address because the finger is pointing straight at you and their eyes are looking straight at you as well.  The scowling expression doesn't show that it is all happy but that it is serious. The tone that it is giving os in formal. Red text is being used because it stands out against the pale background. The masthead font is big and bold and a bright colour to try and catch your attention. The big word 'you' shows that Briton thinks your invaluable to the army and that you are needed. Direct words such as 'you' and 'your' is showing that there will be an effect on you. 'Brition' is being used to show patriotism and almost guilt the people into joining the army, you almost feel like it is your job to go to the army. 

There is indirect mode of direct due to eye contact from both of the people on the poster, they are looking into the distance, almost as if two say I'm too powerful to look at you. The dark colours of the poster allow for the white words to stand out quite a lot. The simplistic colour scheme of red, white and black she the more formal side to the poster. The people are positioned in a formal stance. He is a standing in a very proud position and strong which links to the 'steel' because steel is strong as well. The characters outfits are formal because she is in a suit, they are both covered up and look serious. 

Libraries are closing due to funding cuts. A social impact is on the librarian because they will be losing a job. People who haven't got enough money to attend school or college can self educate at the library as they won't have to pay for the books, if the libraries close then they won't be able to try and improve their life. A cultural effect is that the closer of the libraries is causing inequality between the rich and he poor and the homed and homeless as it is taking away all the resources for the poor homeless people. The big issue is a news paper that the homeless sell and is their only source of income. 

https://www.theguardian.com/books/2016/dec/12/library-closures-will-double-unless-immediate-action-is-taken